Job overview

Soldered Electronics is looking for a B2B Sales Representative to lead direct sales of our products to Business and Enterprise customers globally. You get the leads and your work is to close them. The deals you close end in large orders, hundreds of units of the same product, often thousands. Sometimes the conversation opens the door to selling our EMS (manufacturing) service as well, but that is a secondary focus, not the primary one.

This is not an order-taking role, it's rather very proactive. You own the relationship from the first conversation to the closed deal, and your success is measured by customer satisfaction and the deal size. The rest of the team covers product development, manufacturing, and operations; your territory is only the B2B sales.

Learn more about Soldered Electronics here and here.

Key responsibilities

• Direct sales of Soldered products to international Business and Enterprise customers

• Owning the full sales cycle: prospecting, qualification, negotiation, close, and handover to operations

• Closing large orders (hundreds to thousands of units) of standard or customer-adapted products

• Representing Soldered at international trade shows, conferences, and customer visits

• Maintaining a clean, accurate pipeline and reliable forecast in the CRM

KPIs

The following KPIs define success for this role. We don't expect them on day one, but these are the targets you will be measured against:

• Within 2 months: First customer meeting booked

• Within 3 months: Full understanding of Soldered's product and service portfolio, capable of presenting it clearly to any audience

• Within 12 months: 250,000 EUR of closed revenue

• Continuously: CRM hygiene - All opportunities logged within 24 hours of first contact; pipeline stages updated weekly; quarterly forecast accuracy within 15% of actual

You are

• Someone with at least 4 years of experience in B2B sales, with international (non-Croatian) markets as a strong requirement

• Comfortable owning the full sales cycle, from cold outreach to signed order

• A strong communicator who can present product value to technical and non-technical buyers

• Someone who understands the business side: organizational structure, decision dynamics, margins, profit, cost

• Comfortable with frequent international travel: trade shows, conferences, customer visits

• Disciplined with CRM hygiene and forecasting

• Direct: you escalate problems early and say what needs to be said

• Business fluent in English, written and spoken, comfortable negotiating and writing proposals (mandatory)

• Experience in the electronics or semiconductor sector is a strong plus

We are

• A fast-growing electronics company with in-house development and manufacturing

• Shipping 200+ products to customers and distributors in 85+ countries, with significant unexplored opportunities on the international B2B side

• A team with high standards, minimal bureaucracy, and zero micromanagement

• A place where strong performers get real responsibility and rewards fast

What we offer

Besides the benefits that every modern company offers, we also offer:

• Full ownership of your pipeline and your customer relationships

• A lean environment where you learn fast through real projects, in a culture focused on growth, feedback, and continuous improvement

• Work with small teams of young, motivated, and helpful people

The salary range and bonus structure are listed on the left side of this ad.

Apply

If you have the experience to close large international B2B deals, build long-term customer relationships, and operate with real autonomy, apply on this page.